Curb Appeal & Home Staging

Curb Appeal
• Great photos are critical to getting buyers to the front door.

• Walk around your home’s entire exterior with a critical eye and take notes as if you were a potential buyer. Make notes of things that might need repairing, replacing, or cleaning to make the best impression.

• The roof is an important curb appeal item that buyers notice. Is yours missing any shingles, or does it need cleaning? If necessary, a roof replacement will up your home’s curb appeal factor substantially.

• Homeowners often get used to certain defects to the exterior – chipped paint, cobwebs on the porch, cracked steps, and might benefit from a new set of eyes to help them prioritize what needs to be fixed and cleaned up.

• Pressure-washing the exterior of your home, sidewalk, patio, decks and driveway is a very cost-effective way to increase your home’s curb appeal.

• Spruce up your front beds with a little color by adding a few vibrant plants and colorful flowers. A darker mulch will be a nice contrast to the new plants and bright flowers. Steer away from any artificial flowers.

• Adding fresh paint to the front door, trim and shutters is a great way to polish the exterior of your home. A potted plant or a new welcome mat also add a warm and inviting entry to your home.

Home Staging
• The most important thing you can do to get your home ready to sell is to eliminate any clutter. Too much furniture often adds to a room feeling cluttered and small. Stagers often suggest storing about half of the homeowners existing furniture to help the rooms look larger and have better flow.

• Most people tend to think rooms will feel larger if all of the furniture is pushed against the walls, but this isn’t the case. You can reposition sofas and chairs into cozy groups floating furniture away from walls. You can place pieces so that the traffic flow in a room is obvious. This will open up a room and make it seem larger.

• Feel free to mix up the furniture, artwork and accessories in different rooms to give things a fresh, updated feel. You can be creative and use furniture pieces originally intended one room as a focal point for a new room, such as moving a decorative arm chair into the bedroom next to a small table, or moving a desk in front of a window and adding accent pieces or a lamp.

• Strong smells are a huge turn off for potential buyers. Have the carpets cleaned and add fresh paint to help eliminate any strong pet or smoke odors. If needed, have the HVAC unit and ducts cleaned to reduce any strong smells.

• Each room should have a well-defined purpose. It is not a good idea to show exercise equipment and office materials as well as guest room items in the same room. Pick one use and go with that. Move the other items to storage. Those extra uses cause the room to feel disorganized and cluttered.

• Increasing the wattage in your lamps and fixtures (100 watts for each 50 square feet) will help the home feel warm and inviting. Have multiple sources of lighting in each room, overhead, pendant or reading, and accent walls.

• Painting a room the same color as the adjacent room will make the room appear bigger. It creates a seamless look that will make the separate rooms feel like one large space.

• Neutral paint colors help minimize any dated finishes in the space. Neutral extends from warm tans, creamy whites and beiges, soft blues and subtle greys are a modern palate to choose from.

• Perhaps use a dark paint in a powder room to help the space feel more dramatic and cozy. If you have built in book cases or niches, try painting the insides a color that will add pop to the room and accent the items on the shelf.

• Add a splash of color with flowers or bright plant arrangements in a couple of areas such as a small herb plant by the sink or a seasonal spray on the kitchen or dining room table. These seasonal accents help the home feel cozy and welcoming.

• Create a calm, retreat for the bedroom areas. Remove any clutter in the room as well as the closets. You want to play up the storage potential of your closet no matter what size it is. If your existing closet is overflowing with clothes and shoes, it will look too small for the potential buyer. It is suggested to remove about half of your clothes (the items that you do not wear as often) and move them to storage or the attic until the home sells. This will help your closet look like it has more than enough space for the potential buyers. Storage is typically a high priority for buyers.

• If your kitchen is very dated new cabinets are not in the budget, consider getting new doors and drawer fronts with new hardware. The entire unit will be painted to match. If your appliances are dated, check with the manufacturer to see if they offer new front panels to help update the item.

• If potential buyers see an unfinished project, they tend to get scared off. Missing floor boards, large sidewalk cracks, missing vent or lighting plates, missing screens or closet doors are a few examples. These typically cost you much less to complete than buyers would try to deduct from the asking price when they see them.

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Jacksonville, Florida 32256

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